Last-ditch attempt to lock in profits before sales collapse. Aside from the several thousand Integras per quarter, Acura passenger cars aren’t selling. It’ll be interesting to see the next several quarters. Not looking good. Same goes for Honda and, to a lesser degree, Toyota. And Mazda is...
Ya know these will sit at MSRP after the initial 200 hype. Chance to negotiate for invoice come winter time. Perfectly fine if you knock it down to $46k. Otherwise, let them sit.
This is before $7500 tax credit:
Acura inventory improving (piling up really), so ITS pricing should be on the realistic side for potential buyers. Good luck guys!
https://www.engadget.com/acuras-evs-will-be-sold-exclusively-online-starting-in-2024-140054959.html
Consider pre-owned. Used Acuras are great buys.
https://www.cars.com/shopping/results/?dealer_id=&keyword=&list_price_max=&list_price_min=&makes[]=acura&maximum_distance=250&mileage_max=&models[]=acura-integra&page_size=20&sort=list_price&stock_type=used&year_max=&year_min=2023&zip=90210
Motor1 has several pictures showing the second row without the middle headrest but it's a prototype. The regular Integra has a middle headrest.
https://www.motor1.com/photo/6986684/2024-acura-integra-type-s-prototype-front-quarter/
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You've to ask what equipment are you going to add to the ITS over the CTR to cost $5k to 6k more.
Better sound system? +1000
Pleather seats + heat? +2000
Parking sensors? +500
Better sound insulation? +500
Fog lights? +250
Softer ride (bushings)? -500
Subtract the Wing? -2000
Subtract the...
I think the CTR was priced artificially high (from 2021 MY: $37495) to make space for the ITS, and to discourage and capture part of the dealer markup. Production is also artificially limited to justify the price (no lack of demand problem at inflated MSRP). Honda knows dealers will mark them up...
"Still, the ILX is not far off from a second-generation remake, as Acura plans profound updates to all of its models, which started with the 2019 RDX compact crossover. As the last to be freshened, a redesigned ILX needs to get in line behind the TLX midsize sedan and the MDX three-row crossover...
$40k is doable with the Accord 2.0T (252 hp) or $41k with the TLX 2.0T (272 hp). How much power do you need in a four-banger without CTR suspension to counter the torque steer? And Type S is philosophically not a Type R. Acura just needs to give it 25%-30% (252/200 = 1.26) power bump and price...